Korolev M.I. UNCERTAINTY OF THE BUSINESS ENVIRONMENT AND SAFETY OF THE FIRM

Korolev Mikhail Ivanovich

Research associate, Department of World and Regional Economy, Volgograd State University ( This email address is being protected from spambots. You need JavaScript enabled to view it. )

annotation: In the article some theoretical aspects of evolution of the firm in an uncertain business environment are considered. Concepts of designing a market niche and «overshooting effect» are analyzed, the positive treatment of uncertainty and risk is offered.

Key words: firm, safety, evolution, business environment, uncertainty, risk, «overshooting effect», nonlinearity.

UNCERTAINTY OF THE BUSINESS ENVIRONMENT AND SAFETY OF THE FIRM by Korolev Mikhail Ivanovich is licensed under a Creative Commons Attribution 4.0 International License.

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