Shcherbakov I.V. COMPARATIVE ANALYSIS OF MOTIVATION OF BUSINESS AND LABOUR ACTIVITIES

Shcherbakov Igor’ Viktorovich

Candidate of Economic Sciences, Associate Professor, Department of Economics, Samara State Academy of Social Sciences and Humanities
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Gorky St, 65/67, 443099 Samara, Russian Federation

Abstract. The comparison of a motivational design of labor and business activities is carried out on the basis of economic and psychological approaches. The influence of the systems of economic stimulation and sanctioning, operating norms and rules, as well as the property on efficiency of realization of labour and enterprise activity is estimated.

Key words: economic activity, labor activity, business activity, norms and rules, economic incentives and authorization, external motivation, internal motivation.

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